BrandMyLaptop / Free tools / Laptop ad price index

What brands pay for a sticker on a laptop

Every sticker spot a brand has paid for on this marketplace, one row per spot, with its position on the lid, its price and its term. Free to use and to republish with a link.

Paid to creators

$13,461

Spots sold

43

Median spot

$240

By position on the lid

PositionSpots soldMedianMiddle half
Top row8$742$670 – $807
Middle row24$158$29 – $240
Bottom row9$345$296 – $393
Centre, over the logo2Too few to say

By the seller’s following on X

A following on X is the one count every seller has. Many sell on LinkedIn instead, so a small band here is not always a small audience.

FollowingSpots soldMedianMiddle half
Under 10015$146$30 – $170
100 – 1k6$29$29 – $229
1k – 10k1Too few to say
10k and up21$345$246 – $696

By how long the sticker stays on

TermSpots soldMedianMiddle half
6 months12$293$205 – $503
12 months19$158$30 – $234
24 months12$344$246 – $565

Running total

By the end ofSpots soldPaid to creatorsMedian spot to date
August 20269$3,806$296
September 202641$13,063$240
October 202643$13,461$240

Cite this dataset

BrandMyLaptop (2026). Laptop sticker sponsorship price index. https://brandmylaptop.com/tools/laptop-ad-price-index

What is in the dataset

One row per spot a brand paid for and the seller approved, on a listing the public can see. Spots a seller gave their own logo are left out, as they were never sold.

ColumnMeaning
monthWhen the spot was bought, as YYYY-MM.
positiontop, middle, bottom or centre (over the maker’s logo).
price_eurWhat the brand paid, in euros. Spots priced in another currency are converted on the day.
sticker_monthsHow long the seller keeps the sticker on.
lid_inches, deviceThe laptop’s screen size, and Mac or PC.
seller_x_follower_bandThe seller’s X following, in bands rather than an exact count.
audiences, showcaseWho the seller says they are, and where the laptop goes, separated by semicolons.

No brand, seller or listing is named in the rows. The brands are public on the brands page, and the headline figures are on the stats page.

Licence

Creative Commons Attribution 4.0. Use it, chart it, publish it, and link back to this page.

Questions

How much do brands pay for a sticker on a creator's laptop?
Across 43 spots sold, the median is about €205. Position on the lid moves it most: the top row sells for several times a middle-row square.
How often is the price index updated?
Every hour. A new sale appears in the files and on this page within the hour it is approved.
Can I use this data in an article or a report?
Yes, under CC BY 4.0. Credit BrandMyLaptop and link to this page.

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