BrandMyLaptop / Guides

Guides

Sticker marketing, developer marketing, conference sponsorship and micro-influencer marketing, done with a logo on someone's laptop.

• Sticker marketing that lands on a laptopMost promotional stickers end up in a drawer. A sticker bought on a specific person's laptop is on a lid that opens in front of people every day.
• Developer marketing, on the laptops developers carryDevelopers ignore ads and notice what other developers use. A sticker on a working developer's laptop is seen where they work, meet and present.
• Cheaper than a conference boothA booth's floor space alone runs to thousands. A sticker on the laptop of someone attending is in the room for the price of one spot.
• Micro-influencer marketing, offlineA sponsored post lasts a day in a feed. A sticker on a creator's laptop shows up in every video, stream and meeting for months.
• Selling ad space on a laptop lid, a short historyIn 2010 Cameron Herold sold the stickers on his laptop for $2,500 each. In 2026 one MacBook funded itself three times over. Here is what changed in between.